CHERA AGENCY PARTNERS WITH TRANG BEAUTY – FROM BRAND IDENTITY TO STRATEGIC MARKETING

Trang Beauty is more than just a cosmetic brand – it’s the story of a woman with a dream to inspire beauty through confidence and refined self-care.

Understanding that essence, Chera Agency proudly partnered with Trang Beauty to develop:

A cohesive brand identity – A visual system that conveys elegance, femininity, and modernity. From logo design, color palette, and typography to full brand applications, every element was crafted with emotional consistency.

 A compelling brand story – Capturing the journey, core values, vision, and mission of Trang Beauty in a tone that is inspiring, relatable, and emotionally resonant with the brand’s target audience.

A strategic marketing plan – Based on our 3-layer marketing model: Awareness – Conversion – Retention. This includes content strategy, social media, KOL collaborations, product launch campaigns, and a roadmap for distribution growth.

We believe that a strong brand is more than just a good product – it must be built as a living identity, with a story, a soul, and a clear strategy.